What is MODERATION NATION?

MODERATION NATION is a resource where you can find tips and tools to help you achieve balance in aspects of your life and find happiness through well-being.

What types of tips and tools can I find on the MODERATION NATION website?

There are a variety of tips and tools on the MODERATION NATION website, including:

• Balanced Eating
  Find practical tips and tools to help you achieve a balanced diet.
• Recipes
  Enjoy delicious recipes from savory to sweet to fit your balanced lifestyle.
• Activity & Play
  Get moving with short bouts of activity and play throughout the day for you and the family.
• Work & Life Balance
  Discover strategies and inspiration for balancing life at home and in the office.

Who are the GOOD LIFE GURUS?

The MODERATION NATION GOOD LIFE GURUS are lifestyle experts here to show you how to find balance in aspects of your life, without making moderation feel like one more thing you have to check off the list. It's a step toward happiness.

Why does moderation work better than dieting when it comes to healthy eating and physical activity?

Many diets require people to deprive their bodies of specific things, but this doesn't work over the long term, since they end up craving the things of which they are deprived.

Recognizing this, AND states that the total diet or overall pattern of food eaten is the most important focus of a healthful eating style. All foods can fit within a healthful eating pattern if consumed in moderation with appropriate portion size and combined with regular physical activity.

Balance is achieved through the energy coming into your body and the energy you expend. Balancing not only what you eat through a variety of foods, but also balancing moderate activity, fulfills your body's nutritional needs, while also providing emotional pleasure that comes from enjoying the foods you love.

Why is The Hershey Company working on the MODERATION NATION campaign?

The Hershey Company has maintained a longstanding commitment to happiness and well-being. The Hershey Company was the first confectioner to voluntarily add nutritional labeling to its packaging; it has provided portion controlled products since the introduction of the HERSHEY'S KISSES Brand Milk Chocolates in 1907; it has sponsored the HERSHEY'S TRACK & FIELD GAMES for over 35 years, encouraging kids across North America to get active; and it is a founding member of the Healthy Weight Commitment Foundation, a national initiative dedicated to reducing childhood obesity by 2015.